The Lemon is run by Mark Slawson, a Mississippi native with a propensity for peace signs and problem solving. Currently inspired by Joseph Mitchell and The Misfits.
Our goal is to help you create a distinctive and memorable identity that resonates with your community. We begin by gaining an understanding of your market, audience, and goals. From there, we will define your brand’s positioning and tone in order to create something that really hits the spot.
Already have a brand you love? Look to the Lemon for additional design support that seamlessly aligns with your existing identity. From refreshing your menu to opening a new location, we partner with you to ensure unity, while exploring ways to further your brand.
Are you struggling to connect with your audience? Let us help you unlock your unique identity and create a lasting impression. We understand that a brand is more than just its visuals; it's the feeling you get when you experience something wonderful. With our Brand Strategy services, we'll dive into the details of what makes your brand special and explore new ways to enhance it.
We love Squarespace for a few reasons. Firstly, it provides you, the client, with full control to make changes quickly. Secondly, it is the perfect tool for the job. Squarespace was designed with small businesses in mind, providing you with the freedom to express your story without the technical and financial hurdles of a custom-built website.
We'll review your current brand identity, identify areas that need improvement, and provide suggestions on how to optimize it. With 8 years of experience in the Chattanooga area, we have had the pleasure of collaborating with some extremely talented creatives. If we are unable to provide the solution, we will gladly refer you to someone who can.
Every project is unique in its scope and complexity. However, we take pride in delivering a cost-effective solution. Let us know more about your project, and we will provide you with a tailored estimate.
When building a brand from the ground up, we go through 3 distinct phases. This begins with moodboarding, followed by logo development, and then the design of a comprehensive visual identity with an extensive brand guide. From start to finish, this process can be completed in as little as 3 weeks.
The importance of moodboarding cannot be overstated, because, let's face it, words can only say so much. What we find hard to articulate, often is easily expressed visually. Once the mood or tone is established, we move into creating your custom designs. We include two rounds of revisions as we believe thoughts and feedback make a stronger brand. Then, we wrap things up by providing an extensive visual brand guide for consistent implementation.
I am currently taking new clients! Get in touch below and let's get started.
We require a 50% deposit to begin the project and the remaining balance to be paid upon completion.